Jumat, 22 Oktober 2010

Tips on How to Get a Job in Marketing

By Erich Lagasse

 
It's all about promotion
A bachelor's degree in communications or business administration is the first step to get a job in marketing. After graduation focus on what you know, i.e. how businesses attract consumers to buy their products or use their services. Apply this to your job search. Promote the added value of your time with experiences, skills and talents that will help achieve a business' objectives. Some sources, e.g. wiki sites, on the internet can provide valuable tips and information to enhance your job hunt.
1st Objective: Develop criteria
In college get internships, volunteer or work during the summer; it will be difficult to get a good job without any work experience. Businesses need employees who can make the right decision unsupervised. Criterion is not developed by following rules, but by learning from the right people and one's mistakes. Look for challenges that will expose you to different types of problems and situations, and try to learn from every experience. Be objective.
2nd Objective: Express yourself
It's imperative for marketing professionals to communicate well with their managers, team members and clients. There are plenty of handbooks that provide guidance on how to speak and write correctly. Colleges offer writing courses that not only will improve your composition skills but also will inspire you to be more thoughtful of how you speak.
3rd Objective: Build a professional network
Visualize where you want to be in five years and talk to people who are already there. The internet is a great way to contact professionals who can teach you about their job and lead you in the right direction. They also can introduce you to colleagues who specialize in different areas. Become a member of associations and organizations where you can meet other marketing professionals.
4th Objective: Be professional
Think of your resume as your personal ad. Promote your skills, talents and experience with a detailed and factual resume that reflects your criteria. Avoid misleading information and ambiguous experiences; write solid accomplishments you can prove. Hiring managers are usually swamped with resumes and prefer to ask coworkers for referrals. Give your resume to members of your professional network.
5th Objective: Define your target
Work will not only teach you ethics but also what you are good at. Once you have an idea of what you love to do AND do well, get an entry level position in one of your favorite companies. Don't worry if the job is not marketing related; however, be sure the company has a department you want to work in, e.g. sales, advertising, promotion, etc.
6th Objective: Assume responsibility
Successful professionals make decisions that will help the organization they work for reach their goals. After you learn to make objective decisions, assume higher levels of responsibility. Being able to work under pressure is a skill sought by most employers. Make thoughtful decisions, i.e. picture the consequence of each alternative and pick the one that best fits the company's goals.
7th Objective: Continue your education
Marketing is a highly competitive field; therefore it's essential to keep up with the new techniques and trends. Attending seminars and conferences will help you understand new ideas as well as expand your professional network. Some associations certify that professionals comply with certain aspects of the marketing field, thereby reassuring hiring managers that candidates are qualified for specific jobs. A master of business administration in marketing is also a great way to prepare for a management position.
A world of opportunities
A savvied marketing professional's network and tenure can be a great asset. Experts are more frequently promoted to top management positions than pros from other fields. Furthermore, the experience obtained working in different businesses can serve as perfect foundation for professionals to open their own business. Though a job in marketing is demanding, objective-driven professionals may benefit from many rewards once they prove their ability to overcome adversity and challenge.
 

Finding Freelance Jobs Online

By Jennifer Polk

 
Finding Freelance Work Online
Freelance jobs is when a person sells services to employers without a long-term commitment. You would be under an independent contract. Normally being a freelance worker means that you would be working off the books. When you work off the books, you get paid "In hand" or in this case through pay pal or check in mail, depending on your own personally situation and the terms of that job.
a lot of people would prefer this option in case they are currently receiving unemployment benefits and would like to get extra money on top of that. Or for some reason you may not have a social security number which means you cant work in the united states. As a result Freelance "off the books" work would be better for you.
THE PROS
Off the books work (Tax man don't have to know)
You get your full pay all at once. With Freelance jobs the minute your done with the assignment you get paid immediately. The best part about this is, how fast you get paid is up to you. If you have to write an article for a blog and it pays you $50 to complete it in 1 week. For most of us we can write an article in about 2 hours instead of 1 week. So the moment your done, you get paid.
THE CONS
Not steady work - since this is freelance work you get paid once you complete the job. And when your job is done, then that's it. You either have to find another freelance job on your own or maybe the person you were working with will refer you to someone else. Better yet that same person can have another job already lined up for you. So its very important to make a good impression, get the job done on time or early and make sure you do good work.
 
If your the type of person that has programming skills, great writing skills, blog designers, website designers, research shoppers, travel writing, business writing and much more. There are lots of great freelance jobs online that will help you earn extra money or maybe start a new career. The hard part is trying to find the best one for your talents and finding a replicable job board for people that are looking.
Some great sources to find freelance jobs would be to search it on large search engines like Google, Yahoo and Bing. But what a lot of people don't know is that you can find pretty good jobs in Craiglist as well. Craigslist is a very large classified ad website. They pretty much have everything available. Jobs, services and you can buy things etc. The best way to search for freelance work on Craigslist would be to visit the site and on the left hand side there's a search bar. All you have to do is type in freelance, or freelance jobs and maybe the state you live in and everything will come up for you. However while searching on this website please be careful. There are lots of "Jobs" out there that aren't really jobs at all. They just want you to submit the information, like on a resume for example and from there they use your information for what they really want. As a result you never hear from them again.
Just be mindful that not everyone on Craigslist is there to get you a job. A good amount of them are there to help themselves. Regardless that is still a wonderful source to find some freelance work online. Another good place to find freelance work would be on Job Boards. Now Job Boards is pretty much a fancy way of saying the "Help Wanted Ad" but for the internet. A job board is a place you go to online that has employers looking for employees on a contract basis (Freelance). Only freelance jobs are listed on the job board therefore you don't have to go through the extra hassle of filtering out freelance work from a regular job. As a result you can find your potential work much quicker and make your searching more effective.
 

Job Search Techniques - Maximize Your Chances of Bagging the Job

By Philip Gregory Andrews


No one wants to go around the town with their rolling briefcases or school messenger bag on their shoulders while in search for the right job because they had been rejected by different companies already.
Job haunting can really be a tedious not to mention frustrating feat to accomplish. Printing the resume as well as the picture to go with it is expensive. Every tick of the clock means that your time is ticking away only to find out that you didn't make it to the final cut. Some, because of the number of rejections they have accepted, don't even want to apply anymore.
But there are different available techniques that can save your face from those embarrassing situations you have to face when the manager tells you that you are not qualified. All you have to actually do is to master the job search techniques so your employer will spot you from the cloud and no one will have the guts to throw you out of nowhere.
1. Resume and cover letter. This is a person's first step in catching his future employer's attention. A good resume followed with a good academic standing is a way on turning your score to your boss from zero to hero. It will serve as your first Ace in the game. A good and well constructed resume can earn a positive response. Pictures may not appear that important but accept the fact that it can change a lot of things. When including a photo of yourself in your resume, choose the one that looks dignified or formal.
2. Dress Up Accordingly. Although applications can be done online nowadays, some companies still prefer if the applicant will pass it personally because of some reasons. If you will pass your application letter on a company personally, make sure that you wear appropriate clothes. Maybe dressing up on business attire may not be necessary, at least casual clothes are appropriate. Do not bring along with you your rolling briefcases or school messenger bag for they might be a little inappropriate.
3. Apply only if you're qualified. To increase your chances of being accepted for a position, pass your resume only if you know that you are qualified or you have met all of the required skills. Passing resumes to any position for pure luck is not a very good idea since the hiring body will still skip your application letter.
4. Nail down the interview. There are some companies that conduct interviews even without confirming that you are qualified for the job. First impressions make quite an impact especially to the employer. So you should be able to appear like the person they are actually looking for although the other applicants are highly qualified than you are. Answer the questions wittingly and never show doubt to your statements. Also, appear approachable but not too friendly to give the impression that you are a serious worker.
Job search techniques are not a lesson one should memorize. It is mastered through frequent circumstances when one looks for a job. The more one is exposed to job searches, the more he becomes an expert.

A Guide to Sales Positions

By Philip Weston

 
Working in sales is a challenging yet rewarding job, but there are so many different types of sales jobs it is easy to get confused by each role. Below is a brief explanation to the most commonly advertised positions.
Sales representatives
A sales representative's role is to call customers each day, enquiring about their needs, promoting products, advising customers and taking orders. Depending on the company and the exact description of your job, you may have higher emphasis on serving existing customers offering them new products and building on the firms relationship with the consumer. However, some companies expect you to cold call and find new business which is often incentive based. Working as a sales representative is often seen as the starting point in a sales career.
Sales executive
If you take on the role of a sales executive, you are likely to have to make fewer calls per day to customers as more emphasis will be put on you finding new business and presenting demonstrations of products. Depending on the products on offer, you could find that each sale involves two or more visits to a potential customer.
Telesales
Working in telesales is similar in some ways as working as a sales representative. The role is usually office based and involves calling customers to offer products or services. It is mainly proactive in that you make the calls, but it may also involve the answering of incoming calls to answer sales enquiries. The role tends to be less technical but requires energy, enthusiasm and resilience.
Sales director
The sales director plays a pivotal role in a company and is typically responsible for the sales and marketing functions of a business. How hands on you are in the position is highly dependent on the size of the business and whilst it is likely as sales director you would be responsible for strategy, direction as well as sales and marketing initiatives, you may also be expected to play a key sales role.
 

Characteristics of a Good Employee

By N. Vijayarani

 
A good employee is like gold to a company. The employers always expect for employees with the following qualities and characteristics
Enthusiasm
The enthusiastic employees always have an interest in doing the job and thus the work will be complete in time and also with interest. Such employees create a positive atmosphere around them and do not say" I cannot". The positive atmosphere in their work space encourages the others also to work well.
Strong Work Ethic
Ethics is very important in terms of an employee. They must be hard working and that is what any employee will look forward to. The employee must finish his job and then move to the other one rather than being just enthusiastic and keep jumping from one work to the other without completing any of them.
Motivate and Initiate
The majority of employees just indulge in the on time work finish it and when it is time to go they leave. There is no use for the company as well as himself with such a behavior. Initiative must be taken and also motivate the others to do the works or even take the leadership and guide others. The employee himself should approach his upper level and ask for the other jobs rather than to wait and do what they just ask to do. He must also find creative solutions.
Reliability
The skills, talents and the behavior of the employee must make the employer believe that the employee is reliable and can be trusted for any work. Reliability not only refers to the honesty of the person but also the ability to finish a work in time.
Great Communication Skills
Communication skill is a major factor in terms of getting employed. The employee must know how to communicate with his colleagues and also his employers or the upper level of the organization. He must have the basics to understand and interpret what his employer informs or the work that he is given.
Positive Attitude
A good employee must always have a positive attitude and should always believe in "can do" for everything. If something goes wrong he should not be broken and should come back with the same attitude he had while doing the same work first time.
Honesty and Integrity
The employee must be honest and should not cheat, steal or betray his employer or even his colleagues. If an employee gets his wages for a full day he must have given the output for the full day. The personal phone calls can be avoided during work time and also the usage of the company phones for personal use should not be there.
Punctuality
On time to work and finishing a work in time refers to the punctuality. The employee must inform his superior if in case it will get late and should not take advantage of it.
Flexibility and Adaptability
The employee must be easy going with the others. People are always different from each other and it is not possible for everyone to be the same thus the employee must be easily flexible with the others. They must also get adapted with the surroundings to work properly.
Interpersonal Skills
The employee must always possess good interpersonal skills. He must have a neat physical appearance like properly pressed shirts and a neatly combed hair. He must also have a proper slang of his language.
Team Work Skills
The employee must be able to adapt for the team works and work efficiently with his team. He must be able to attain the company's goal working together as a team.
Loyalty
The employee must never let down his workplace to others. He must not talk bad about his own workplace. The confidential matters of the company must not be discussed with unknown and unauthorized people.