Jumat, 22 Oktober 2010

How to Create a Professional Portfolio for Medical Device Sales Interviews

By Joy Bridges

 
What is a professional portfolio?
A professional portfolio gives employers a more vivid and complete picture of who you are as an employee. It showcases your skills and accomplishments using a variety of materials so you stand out from other candidates and "stick" in the hiring manager's mind.
What does a professional portfolio look like?
  • A three ring binder is best. It should be durable, easily altered, and professional. You may be changing the content per interview so avoid permanent binding.
  • Organized with a table of contents and tabs for each section
  • Or show off your technological skill with an easily navigable website instead
How should you customize your professional portfolio for the medical device industry?
The first section of your binder should be reserved for a targeted resume. The best resumes include the name of the companies you worked for and the specific medical devices those companies were responsible for. Be specific.

Example: Smith & Nephew, Inc. - Orthopedic DivisionSold joint reconstruction, trauma fixation, and clinical therapy devices to Orthopedists, Podiatrists, clinic and office staff, patients, and insurance companies in southwestern Texas.
Those keywords capture the attention of recruiters and hiring managers that were given specific skill sets to look for in a candidate. Explaining your specific sphere of influence implies that you already have relationships within the region, which can help when you start a new career in the same state or territory. Include these keywords in your cover letter as well.
After the basics, a professional portfolio takes shape based upon your own personality, skills, and industry experience. Here are some examples of what a professional portfolio could include.
  • Concrete evidence of your sales results: One of the best profiles I've seen included corporate emails that applauded the candidate for the amount of revenue he made for the company. These testimonials and evidences of your sales results are more interesting than a bullet pointed list on a resume, but still showcase your professional achievements.
  • Copies of certificates and awards
  • A 30-60-90 day action plan: What can you do for the company? How will you do it? Hiring a new employee is an investment for any company and an action plan will show your potential employer just how serious you are about the return on investment.
  • Letters of recommendation: include any good reports from employer evaluations, testimonials from colleagues, etc.


 

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